Digital Business Cards for UK Tradespeople
Short answer
For UK plumbers, electricians, builders and gas engineers, a digital business card is one profile customers can save in one step. Put its QR code on your van, quotes and invoices, show your Gas Safe or NICEIC/NAPIT details, add photos of past jobs and, with Business Add-ons, take bookings and ask for reviews.
Digital Business Cards UK Editorial Team — UK professions
Digital Business Cards UK Editorial Team · Published · Updated
Most trade work comes from people who have seen your van, read your quote or been given your number by a neighbour. Each of those moments is a chance for a customer to save your details. Most of the time, they do not.
This guide is for UK plumbers, electricians, builders and gas engineers. It shows how to use a digital business card on the van, on quotes and invoices, on the doorstep and online, and how to show the registrations customers look for.
For the general buying checks, start with our UK buyer's guide to digital business cards.
Why it works for trades
A digital business card is a web profile with its own link and QR code. A customer scans the code with their phone camera, or you text them the link. One press of Save to Contacts puts your name, trade, business name and number in their phone.
For a trade business, that solves a few everyday problems:
- Lost cards. A card left on the kitchen side gets thrown away. A saved contact stays.
- Wrong numbers. Nobody copies your number down wrong.
- Out-of-date details. Change your number or add a service, and every link and QR code you have shared shows the update.
- Proof. Your registration, photos of past jobs and reviews sit in the same place as your number.
What to put on your profile
Keep it simple and focused on what customers need to decide.
- Details. Your name, trade, business name, phone and email, and the area you cover.
- Services. Use Products to list your main jobs, such as boiler servicing, rewires or extensions, with a short description of each.
- Registration. In Details, your Gas Safe number or scheme membership, with a link to where customers can check it.
- Gallery. Photos of past jobs.
- Documents. A price list, your guarantee terms or a care guide.
- One next step. "Call for a quote" or "Book a visit".
Use Visibility & Order to put the most useful sections first. Most customers want your number and your registration before anything else.
The QR code on the van
Your van is seen by more people than any card you hand out. A QR code on it gives those people a way to save you.
- Size. The code needs to be large enough to scan from a few steps away. Test it before it goes on.
- Position. Put it on the back doors or the side, at a height people can reach with a phone.
- A short line. "Scan to save our number" tells people what will happen.
- Keep the link the same. Your QR code points to your profile, so you can change what is on the profile without changing the van.
Neighbours often see the van while you are working on the street. That is exactly when they think, "I need someone for that too."
On quotes and invoices
Your quote is where a customer decides. Your invoice is what they keep.
- Quotes. Add your QR code and link next to your name. The customer can check your registration, photos and reviews before they say yes.
- Invoices. Add the QR code at the bottom. When they need you again, or a friend asks who did the job, your details are right there.
- Emails. Put the link in your email signature, so every quote you send by email carries it.
Ways to share on a job
| Where | How to share | When it helps |
|---|---|---|
| Van | Printed QR code on the doors or side | Neighbours and passers-by save you |
| Quote | QR code and link next to your name | The customer checks your work before saying yes |
| Text on arrival | Send the link when you get to the address | The customer has your number for the whole job |
| Invoice | QR code at the bottom | Repeat work and referrals months later |
| Link in your signature | Every quote and booking confirmation | |
| Social media | Link in your bio | People who find you online can save you |
Text the link on arrival
A simple habit makes a big difference. When you arrive at a job, text the customer your link with a short message: "Hi, it's [your name] from [your business], I'm outside. Here are my details."
The customer now has your number, your business name and your registration in one place. If they need to call you about access, parking or a follow-up visit, they do not have to hunt for a card.
Show your registration
Customers and letting agents often check a tradesperson's registration before they let them in. Make it easy.
Gas engineers. Gas work must be carried out by an engineer on the Gas Safe Register. Put your Gas Safe registration number in your details and link to the Gas Safe Register's check an engineer page, so customers can confirm it themselves. Keep the details identical to your Gas Safe ID card.
Electricians. If you are a member of a scheme such as NICEIC or NAPIT, show your membership in your details and link to the scheme's own website, where customers can check it.
Builders and other trades. Add any trade association or scheme membership you hold, with a link to where it can be checked.
Only show registrations you actually hold and keep them current. Other regulated professions do the same: our guides for UK private clinics and UK architects and surveyors show how they link their registers. If your registration changes or lapses, update the profile straight away.
This is general information, not legal advice. Your registration body's own rules explain how you may describe your registration.
A gallery of past jobs
Photos win work. Use Gallery to show what you do.
- Before and after. A tired bathroom and the finished room tell the story quickly.
- Your best work first. Use Visibility & Order to put the strongest photos at the top.
- Short captions. "Combi boiler swap, three-bedroom semi" is enough.
- Customers' privacy. Do not show house numbers, faces or anything that identifies the customer without their permission.
Add Documents for anything customers ask for, such as a price list or a guide to your guarantees.
Bookings and reviews with Business Add-ons
Brand Presence gives you the profile, the QR code, the gallery and Save to Contacts. Business Add-ons adds tools that bring in work while you are on the tools.
- Bookings. Customers book a quote visit or a service slot from your profile.
- Enquiries. Messages arrive in your profile inbox, so they are not lost in texts.
- Forms. Ask the questions you need before a visit, such as boiler make or the type of job.
- Get Reviews. Send customers to your review pages after a job.
- CRM. Keep notes on each customer, such as when their service is due.
- Export. Move contacts into your accounts or job software.
If you collect customers' details through Bookings, Enquiries or Forms, those details are personal data under UK GDPR. You are usually the controller for them. Our guide to digital business cards and UK GDPR explains what to tell customers. This is general information, not legal advice.
Repeat work and annual services
A lot of trade income comes from customers you have already worked for: annual boiler services, safety checks, small follow-up jobs and referrals to neighbours.
- Leave your details in the customer's phone. A saved contact is easier to find than a note left by the boiler.
- Note when work is due. With Business Add-ons, use the CRM to record when each customer's next service is due.
- Make rebooking easy. Add a Bookings link so customers can choose a slot when they get a reminder.
- Ask for referrals. At the end of a good job, ask the customer to forward your link to anyone who needs similar work.
Which plan suits a trade business?
Both plans are a single payment in pounds with UK VAT included.
- Brand Presence (£45) is enough if you want customers to save your details, see your registration and look at your past jobs.
- Business Add-ons (£90) suits you if you want bookings, enquiries, reviews and a simple customer list.
Start on the digital business card page, which is set up for sharing in person.
Working with other professionals
Trades often work alongside estate agents, letting agents and accountants. Our guides for UK estate agents and UK accountants show how they use the same kind of profile, which helps when you pass work to each other.
Frequently asked questions
Can I put my QR code on my van?
Yes. Your QR code can be printed on the van. Make it large enough to scan from a few steps away and test it before it goes on.
Where should I show my Gas Safe number?
In your details, with a link to the Gas Safe Register's check an engineer page. Keep it identical to your Gas Safe ID card.
Can customers book a visit from my profile?
Yes, with Business Add-ons, which includes Bookings, Enquiries and Forms.
How do I get more reviews?
Business Add-ons includes Get Reviews, which sends customers to your review pages after a job. Ask at the end of the job and text the link the same day.
Can I show photos of past jobs?
Yes. Use Gallery for photos and video. Remove anything that identifies the customer unless they have agreed.
Do customers need an app?
No. They scan your QR code with their phone camera or open your link, and save your details in one step.